Successful wayfinding is about finding one’s way and relates to how a person orients himself and navigates through an area or place. A wayfinding system is a unified series of related informational, advisory and directional aids to help visitors move about successfully, safely and with confidence. A good wayfinding system helps to create a positive experience of the place because visitors can find what they are looking for and know how to get there. The system aims to answer the following basic questions.

1. Where am I?
2. How do I get where I want to go?
3. What is the quickest route? The safest? The most attractive?
4. How long will it take or how far is it?
5. Where can I find amenities I may need or want, such as toilets, places to rest, places to eat, shopping or places of interest?
6. Where can I cross the street safely?
7. Where can I connect to other forms of transport such as trains, buses or taxis?
8. Where can I get help or additional information?

Best practice for wayfinding signage design is guided by the need to be coherent, conspicuous, legible and functional. There is always a balance of getting the amount of information right to be helpful and avoid clutter while catering to the needs of a diverse group of users, such as visitors to towns like Beachport, Millicent or Penola.