Wayfound
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Fremantle WA 6160
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Leeuwin Naturaliste National Park Tourism Signage Strategy

  • Tourism Signage Audit

  • Tourism Signage Audit

  • Tourism Signage Audit

  • Tourism Signage Audit

  • Tourism Signage Audit

  • Tourism Signage Audit

  • Tourism Signage Audit

  • Tourism Signage Audit

  • Tourism Signage Audit

  • Tourism Signage Audit

  • Tourism Signage Strategy

    Leeuwin Naturaliste National Park Tourism Signage Strategy and Audit

  • Tourism Signage Strategy

    Leeuwin Naturaliste National Park Tourism Signage Strategy and Audit

  • Tourism Signage Strategy

    Leeuwin Naturaliste National Park Tourism Signage Strategy and Audit

  • Tourism Signage Strategy

    Leeuwin Naturaliste National Park Tourism Signage Strategy and Audit

  • Tourism Signage Strategy

    Leeuwin Naturaliste National Park Tourism Signage Strategy and Audit

Leeuwin Naturaliste National Park is located in the southwest corner of Western Australia. The Department of Biodiversity, Conservation & Attractions – Parks and Wildlife Service enlisted the expertise of tourism signage consultancy Wayfound to craft the Leeuwin Naturaliste National Park Wayfinding Signage Strategy. This projects aim was to establish a standardised method and application for tourism signage throughout the region, ensuring a cohesive experience for visitors and facilitating seamless, safe navigation. Additionally, the signage will serve to promote awareness of the various tourism resources and facilities dispersed across the area.

The State Government identified tourism as a primary focus for the Capes region, with Margaret River renowned as a premier tourist destination famed for its vineyards, coastline, and dining establishments. Additionally, it is home to Leeuwin-Naturaliste National Park (LNNP), Western Australia’s most frequented linear and fragmented national park, encompassing the popular 124km Cape to Cape Track. This navigational strategy forms part of the Leeuwin Naturaliste National Park Signage Improvement Project, in response to the 2021 Calgardup bushfire. Part of the problem is that current signage and wayfinding in the Leeuwin Naturaliste Region does not enhance the visitor experience or adequately disperse or direct visitors to the area’s many attractions.